STS graz & SOTQ reader

This week I spent two sunny days in Graz to attend the STS conference “Critical Issues in Science and Technology Studies”. Doris Allhutter and I organized a panel on the “politics of ICTs”, which turned out to be really interesting! Great presentations, great topics, great participants. Also, we discovered quite a number of overlapping issues and shared interests, which is not always the case with regard to conference panels. I particularly liked the presentations on the material/ technological dimension of ideology and gender relations, sociotechnical/ digital work practices and cultural specificities, and questions on power relations in design practices of ICTs. Anne Dippel struggling with computer problems while talking about bugs in the CERN software and how they affect physicists’ work practices was just one highlight of our panel 😉 I still hope Doris and I will manage to put together a special issue on the fascinating co-emergence of social and digital cultures.

The second highlight of the week was the arrival of the Society of the Query Reader (eds RenĂ© König & Miriam Rasch; Institute of Network Cultures (INC) reader #9). It’s great to see my contribution on big search and its alternatives in such a nicely designed book. Didn’t the conference designers even get an award for the beautiful flyers, badges and stuff? Anyway, the reader is a wonderful compilation of essays on corporate search engines and alternative styles of search. If interested, you can order or download the book for free (!) more information here..

defining algorithmic ideology

This was an awesome publication process! I submitted the article in 2012, just before Liam was born. Assuming the review process would take forever, as it usually does, I thought submitting the paper before giving birth is very clever. Unexpectedly the reviews were back even before the child arrived. However, as I was pretty busy since then I resubmitted the paper only one week ago. What happened then was really amazing. I sent back the article on February 11, 5.05pm. I got the letter of acceptance from the editor, Christian Fuchs, at 10.57pm. The paper was edited, layouted and published the next day, February 12, 12.02am. This is very exceptional!!! And very satisfying too :) There is nothing more tiring than time periods of months and years between the date of acceptance and the date of publication. So I really like to thank Christian for this speedy handling of my paper! & I highly recommend publishing in his journal TripleC: Communication, Capitalism & Critique!!! (Besides, what other journal recommends listening to a “non-commercial indie rock-online radio station” on its homepage?)..

Here’s the abstract and link to my article “Defining Algorithmic Ideology: Using Ideology Critique to Scrutinize Corporate Search Engines”:

This article conceptualizes “algorithmic ideology” as a valuable tool to understand and critique corporate search engines in the context of wider socio-political developments. Drawing on critical theory it shows how capitalist value-systems manifest in search technology, how they spread through algorithmic logics and how they are stabilized in society. Following philosophers like Althusser, Marx and Gramsci it elaborates how content providers and users contribute to Google’s capital accumulation cycle and exploitation schemes that come along with it. In line with contemporary mass media and neoliberal politics they appear to be fostering capitalism and its “commodity fetishism” (Marx). It further reveals that the capitalist hegemony has to be constantly negotiated and renewed. This dynamic notion of ideology opens up the view for moments of struggle and counter-actions. “Organic intellectuals” (Gramsci) can play a central role in challenging powerful actors like Google and their algorithmic ideology. To pave the way towards more democratic information technology, however, requires more than single organic intellectuals. Additional obstacles need to be conquered, as I finally discuss.

momentum quarterly

I’m on the editorial board of “Momentum Quarterly – Journal for Societal Progress” now! MQ is a bilingual and peer-reviewed open access journal publishing both scientific and more practical articles at the intersection of science and politics. So if you have a paper that fits this profile send it along, I’d be happy to send it out for review! For more information on the journal and previous issues please go to the MQ website. Thanks to Leonhard Dobusch and his co-editors for their trust!

The journal is closely related to the Momentum Symposium taking place in scenic Hallstatt every year. The next conference is concerned with the topic emancipation and will take place from 16-19 October 2014. Hope to see you there!

google & alternative search

A preprint of my Society of the Query #2 article has been published in the ITA manu:scripts series. The article is related to the talk I gave at the SOTQ conference in Amsterdam, November 2013. It’s concerned with the ideology of Google and alternative search engines. A final version of the paper will be published in the Society of the Query Reader edited by RenĂ© König and Miriam Rasch (Geert Lovink as editor of the Institute of Network Cultures (INC) Reader series; spring 2014). I’d like to thank the conference participants, Georg Aichholzer as editor of the ITA manu:scripts series, and both the reviewers of the INC reader and the ITA manu:scripts for their helpful comments and feedback. That’s the abstract:

Google has been blamed for its de facto monopolistic position on the search engine market, its exploitation of user data, its privacy violations, and, most recently, for possible collaborations with the US-American National Security Agency (NSA). However, blaming Google is not enough, as I suggest in this article. Rather than being ready-made, Google and its ‘algorithmic ideology’ are constantly negotiated in society. Drawing on my previous work I show how the ‘new spirit of capitalism’ gets inscribed in Google’s technical Gestalt by way of social practices. Furthermore, I look at alternative search engines through the lens of ideology. Focusing on search projects like DuckDuckGo, Ecosia, YaCy and Wolfram|Alpha I exemplify that there are multiple ideologies at work. There are search engines that carry democratic values, the green ideology, the belief in the commons, and those that subject themselves to the scientific paradigm. In daily practice, however, the capitalist ideology appears to be hegemonic since 1) most users employ Google rather than alternative search engines, 2) a number of small search projects enter strategic alliances with big, commercial players, and 3) choosing a true alternative would require not only awareness and a certain amount of technical know-how, but also effort and patience on the part of users, as I finally discuss.

That’s the link to the full article. I would love to hear what you think about it!

vor google

On the 9th of April the book “Vor Google. Eine Mediengeschichte der Suchmaschine im analogen Zeitalter” will be presented and discussed in the Wienbibliothek im Rathaus (in German). The book is edited by Thomas Brandstetter, Thomas HĂŒbel & Anton Tantner and contains a number of essays on “analogue search engines” including bible citation indexes, state calendars of the 18th century and their hierarchical system, newspaper comptoirs, servants as crucial information centers, Vannevar Bush’s Memex and the politics of bibliometrics.

Since I’ll be giving a short review of the book and participate in the round table discussion (along with Jana Herwig and Stefan Zahlmann) I’m currently reading through the book.
The impression I immediately got while flipping through the pages is that thinking about search engines and their predecessors from a historic angle adds great value to common search engine research. Some of the past issues – e.g. how to organize indexes, the politics of search – still haunt present-day search tools, while others have only recently been introduced – e.g. the commercial dimension of search engines and the exploitation of user data. All in all there’s much to learn from juxtaposing contemporary and past search engines!

If you wanna participate in this exciting endevour please join us on the 9th of April, 7pm, Lesesaal der Wienbibliothek im Rathaus, Eingang Lichtenfelsgasse 2, Stiege 6 (Lift), 1. Stock, 1010 Wien. (= sounds complicated, but will hopefully be doable 😉 )

Here’s the book outline from the Wienbibliothek Website, where you can find more information:

Ein Alltag ohne digitale Suchmaschinen ist heute nur noch schwer vorstellbar. Dabei lassen sich zahlreiche Einrichtungen, Personen und Techniken ausmachen, die lange vor Google und Co Ă€hnliche Funktionen ĂŒbernommen haben – StaatshandbĂŒcher und Diener etwa, aber auch Bibliothekskataloge, Fragebögen oder Zeitungskomptoire. Welche strukturellen Ähnlichkeiten gibt es zwischen diesen frĂŒheren und den heutigen Suchmaschinen? Welche Utopien knĂŒpften sich an die Suchmaschinen des analogen Zeitalters? Welche Formen von Kontrolle ermöglichten sie? Das vorgestellte Buch widmet sich diesen und weiteren Fragen und liefert damit nicht nur neue Erkenntnisse ĂŒber die Medien der Vergangenheit, sondern vertieft auch die Analysen der gegenwĂ€rtigen medialen Lage.

Technoscientific Promotion and Biofuel Policy

Jenny Eklöf and I have been collaborating on a project during my HUMlab fellowship (2010-2012). Our study investigated how the biofuel controversy plays out in the Swedish press and Google search results. The results will be published in the journal Media, Culture & Society (mid of next year). The exact phrasing of the editor goes like this:

“It will be several issues, and certainly several months, before your piece is prepared for publication and the proofs sent on to you. Please do not contact us for a specified issue number and date until 5 months or so after this note of acceptance.”

Well, if you don’t want to wait that long please let us know and we’ll send you a copy!

That’s the abstract:

What are the conditions for the public understanding of biofuels and how do the media shape these conditions under the influence of a new production of knowledge? This article investigates how the biofuel controversy plays out in the Swedish press and Google search engine results and analyses winners and losers in the tight attention economy of contemporary media. It describes different visibility strategies biofuel stakeholders employ in both media arenas, and identifies a form of technoscientific promotion that hybrid actors use to succeed in the day-to- day struggle for media attention. To conclude, it raises broader societal questions of the contemporary blurring of knowledge boundaries and the emergence of new information hierarchies and their biases. By understanding how contemporary media shape controversies, we can address the democratic potential of both mass media and science.


After two (!) years my last PhD-related article just went online! It’s been published by the popular online journal First Monday, which is – normally – known for a quick review process. But well, good things take time, as the saying goes. Since my PhD “Mediated Knowledge” (download here) deals with the computer-mediated communication of online health information you may ask whether the article is not outdated by now. That’s what I was asking myself, at any rate..

But the answer is no. Even though the empirical data may seem quite “old”, and Web 2.0 health communication has become more widespread in the meanwhile, the base line of my arguments – the “politics of online health information” challenging the democratic ideal of the web – is still valid and more relevant than ever (not least because Google managed to further enlarge its market share and hence influence over online knowledge since then). Got interested? Then check out my article “Health information politics: Reconsidering the democratic ideal of the Web as a source of medical knowledge” on First Monday and decide for yourself!

Thanks go to my HUMlab colleagues for their helpful comments on earlier drafts of the paper, Mike Frangos first and foremost!!!

“Algorithmic Ideology” accepted by Information, Communication & Society

My article “Algorithmic Ideology. How capitalist society shapes search engines” got accepted by the peer-reviewed journal Information, Communication & Society. It’s gonna be published in the special issue of the OII conference: A decade in Internet Time. Thanks to the editor of the special issue Brian Loader for the (rather quick), but effective review process.

Here’s the abstract:

Algorithmic Ideology. How capitalist society shapes search engines

This article investigates how the new spirit of capitalism gets inscribed in the fabric of search algorithms by way of social practices. Drawing on the tradition of the social construction of technology (SCOT) and 17 qualitative expert interviews it discusses how search engines and their revenue models are negotiated and stabilized in a network of actors and interests, website providers and users first and foremost. It further shows how corporate search engines and their capitalist ideology are solidified in a socio-political context characterized by a techno-euphoric climate of innovation and a politics of privatization. This analysis provides a valuable contribution to contemporary search engine critique mainly focusing on search engines’ business models and societal implications. It shows that a shift of perspective is needed from impacts search engines have on society towards social practices and power relations involved in the construction of search engines to renegotiate search engines and their algorithmic ideology in the future.

Here’s the link to the preprint version (only minor revisions in the final version). Please make sure you cite the journal article, which is online now!!! :) Thx!

article in ITA newsletter

That’s the article in the current ITA newsletter (only in German unfortunately). It’s on my project GLOCAL SEARCH and related issues discussed in the blogpost below.

“Glokale” Perspektive auf  Google & co.

Erst kĂŒrzlich ist Google mit seinen geĂ€nderten Datenschutzbestimmungen und Nutzungsbedingungen wieder ins Zentrum des öffentlichen Interesses geraten. Ob dies aus Transparenz- oder PR-GrĂŒnden der Fall war, muss an dieser Stelle offen bleiben. Welche Konsequenzen diese ab MĂ€rz gĂŒltigen VerĂ€nderungen sowohl auf globaler als auch auf lokaler Ebene nach sich ziehen, wird zentraler Bestandteil eines neuen Projekts am ITA sein: „Glocal Search“ startet zeitgleich mit In-Kraft-Treten der genannten Richtlinien.

Der gesamte Text findet sich auf der ITA Website zum download.