Tomorrow I’ll be going to the conference by the European Sociological Association in Athens. The conference theme is (Un)Making Europe. Capitalism, Solidarities, Subjectivities. I’ll be giving a talk on the co-production of search technology and a European identity in the session “information technologies & society” organized by Harald Rohracher. It’s related to my article “search engine imaginary” that got published in Social Studies of Science just recently. It’s pretty unusual for me to give a talk about finished work, but I thought I had to submit something since this research corresponds to the overall conference topic so well. 😉
Here’s the conference abstract and the link to the full paper:
(Un)Making Europe in the Context of Search Engine Policy
This article discusses the co-production of search technology and a European identity in the context of the EU data protection reform. The negotiations of the EU data protection legislation ran from 2012 until 2015 and resulted in a unified data protection legislation directly binding for all European member states. I employ a discourse analysis to examine EU policy documents and Austrian media materials related to the reform process. Using the concept ‘sociotechnical imaginary’, I show how a European imaginary of search engines is forming in the EU policy domain, how a European identity is constructed in the envisioned politics of control, and how national specificities contribute to the making and unmaking of a European identity. I discuss the roles that national technopolitical identities play in shaping both search technology and Europe, taking as an example Austria, a small country with a long history in data protection and a tradition of restrained technology politics.